Haircuts in the New Age

(14 May 2020) Today, Nick Cave was meant to see me at the O2 tonight so he is probably feeling a little sad at the concert’s postponement.

The lockdown (sort of) continues, I think, though I remain reassured by the clear and decisive leadership shown by this government.

Undertaking social distancing while dog walking, the cold wind ruffling my unruly hair, I started thinking about haircuts. I would have had one around the start of lockdown and possibly am due another. (In half a mind to avoid the barber and grow a pony tail but I do not have a battered denim waistcoat.)

So, the missing haircut is “Lost Output” from the Gross National Product (GNP but it is not that important and leaves no lasting effect. Thus, what is the longer effect on the economy?

Roughly 250,000 people work in the industry in the UK so they will be suffering- particularly as around 54% are self-employed and have to apply for universal credit.

Further all the missing haircuts will not be replaced and it is possible that (some) people have learnt to do their own (properly).

Many Barbers and hairdressers are very small businesses. Over half of them in the industry turn over less than £99,000 a year – which is not a lot given the cost of premises, business rates and razor blades  etc. Two thirds of the businesses employ less than five people and with 94% having less than ten employees, the loss of work, at least a third of the year, is likely to be significant for many in the industry. Finally, around half of the people who work in the industry are aged between 16-34.

I thought I would try to quantify this loss. My own experience cannot be extrapolated as I only pay a tenner when I go to my basement barbers- where the Lebanese gentlemen genuflect slightly and say “The usual boss?”  I feel it is impolite to refuse.

I thus searched for some better figures. The industry turns over £8 billion a year (coincidentally the same figure as Apple borrowed from the US government to buy back their own shares which makes sense but is too dull to explain and does put this country in its global place.)

I assumed 45 million people pay for haircuts (excluding small children, the genetically bald and headshavers as well as those I see who appear to cut their own, outside on a dark and windy night with kitchen scissors)

This works out to a delightfully precise figure on of £178.78 per head.

I am not sure how many of my readers will want to spend this once we get the “New Normal”; I predict, sadly, the end of many small hairdressers (businesses not individuals of limited height) and jobs for younger people and a “business opportunity” for supermarkets and others who have prospered; leading to the reality of that schoolyard sneer

 “Where did you get that haircut?” (pause for dramatic effect”)

“At Tesco’s? (cue cruel laughter from the onlookers).

Here’s a few kittens and a song from Nick.

Four Kittens
A kitten chorus